This new service stems from Ascendum’s ongoing commitment to offering solutions tailored to the reality of its customers, now also with a more flexible and accessible usage model for agricultural operations. But the potential goes further: in addition to agriculture, the tractors available for hire are also an effective solution for operations in the forestry sector, construction and industry, especially at times of greater demand, seasonality or specific projects that require the reinforcement of reliable machinery.
“This project was born out of active listening to the market. On the one hand, in the agricultural sector, we wanted to go beyond traditional sales and offer an alternative that would allow customers to optimize resources and operate with maximum efficiency, without compromising performance. On the other hand, in the construction, industrial or forestry machinery sector, we realized that there are also specific needs in this type of equipment, and we opted to have a solution.”
– Celso Amorim, Business Director Rent
To start this new stage, the first Valtra tractors are already available for rental, strategically distributed by capacity and power to ensure the best response to the different needs of the market. On the other hand, this start-up benefits from an existing robust and structured operation, with more than 20 years’ experience in the rental of construction and industrial machinery and equipment. In tractor rental, the operation will be supported by a network of authorized dealers, prepared to respond quickly and efficiently to our customers’ needs throughout the country.
The aim is to progressively scale up the operation, based on Ascendum Máquinas’ experience in the rental business and Ascendum Agro’s technical know-how in the agricultural sector.
